This makes BMW the first foreign car manufacturer to take control of its joint venture in China. However, China has since begun eliminating this requirement for automobiles and in 2018, BMW subsequently announced its plans to increase its stake in BMW Brilliance to 75% (as reported by Green Car Congress). This example of a horizontal joint venture was brought about due to laws in China requiring that manufacturing operations be at least 50% Chinese owned. The remaining 9.5% went to the Shenyang municipal government. The partners jointly agreed to invest €450 million in the venture, with BMW taking a 50% stake in the child company while Brilliance Auto took a 40.5% stake. The venture, named BMW Brilliance, was formed to produce and sell BMW cars in China.

As such, it’s now divested its interests in MillerCoors to Molson Coors.Ĭar manufacturer BMW formed a joint venture with the Chinese Automobile manufacturer Brilliance Auto Group in 2003. SABMiller has since been acquired by Anheuser-Busch – the dominating brand in the domestic beer market that the joint venture was originally formed to challenge. Both partners took a 50% voting interest and five board seats, although the larger SABMiller took a larger share of the child company with 58% compared to Molson Coors’ 42%. The venture, named MillerCoors, was estimated to save the pair $500 million annually by the third year, according to abcNews. In 2007, the two brewing and beverage companies, Molson Coors and SABMiller, formed a horizontal joint venture that would see the pair pool their US assets to distribute their beer brands in the US and Puerto Rico. Here, we’ll take a look at these famous joint venture examples in more detail, along with a few others you may have heard of. And Hulu? Well, Hulu has at least four parent companies to call its own. BMW Brilliance was formed by the car manufacturers BMW and Brilliance Auto Group. MillerCoors is the lovechild of brewing brands Molson Coors and SABMiller. That’s right, each one is the child company of two or more larger companies. Kellogg Company and Wilmar International Limitedĭoes BMW Brilliance ring any bells? How about MillerCoors? You must have heard of the streaming platform, Hulu? Well, all three of them have one thing in common – they’re joint ventures! The Walt Disney Company, News Corporation, Comcast’s NBC Universal and Providence Equity Partners

International joint venture